In the world of business, competitive advantage is always at the core of winning any rivalry between companies. It can be affected by numerous factors, but one of the most critical of them all is customer service.
Aside from the quality of the services or products, consumers also look into the way a firm handles after-sales. Since not all customers are able to go to businesses’ physical locations to file their complaints or ask questions, call center companies are essential to building market loyalty. The question is, is getting the service of call center outsourcing companies the wisest path to take?